Step 1
Decide if Animation and Post-production is the right industry to target
The Animation and Post-production industry
The Animation and Post-production industry consists of businesses that provide specialized services to enhance the visual and audio quality of films, videos, and other moving picture productions. These companies play a vital role in the final stages of filmmaking, adding special effects, refining the visual aesthetic, and ensuring high-quality sound.
What businesses are included
This industry encompasses a range of services, including businesses specializing in traditional animation techniques, stop-motion animation, and computer-generated imagery (CGI). It also includes companies offering post-production services like video editing, color correction, sound mixing, and adding special effects. Some businesses in this industry focus on specific niches, such as creating animations for video games, commercials, or educational content.
When targeting the Animation and Post-production industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.
Sub-industries included in Animation and Post-production:
Which businesses are not included
It's important to differentiate animation and post-production companies from businesses primarily involved in live-action film or video production. Companies that shoot footage on set or location are not part of this industry. Similarly, businesses primarily focused on writing screenplays, casting actors, or directing films are not included in this category. Finally, businesses that distribute or broadcast completed films and videos are also considered separate industries.
Industry size on LinkedIn
Step 2
Pick job titles to target
Focus your LinkedIn search on these key decision-maker roles within the Animation and Post-production industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.
Influential roles in Animation and Post-production
Step 3
Run your Sales Navigator search
Setting your lead filters
Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Animation and Post-production' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.
How many leads can I export?
You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.
Do I have to use LinkedIn Sales Navigator?
Yes, to effectively target specific industries like Animation and Post-production, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.
What does Sales Nav cost?
Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.
Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.
Step 4
Export your leads
Install the Exportli Chrome Extension
To start exporting your leads, first install the Exportli Chrome extension.
Exportli works seamlessly with Sales Navigator and does two main things:
It allows you to export lead lists into a CSV
It uses 20+ email enrichment providers to find and verify business email addresses for your leads.
When you sign up, you’ll receive 50 free credits to get you started.
Run your lead export
With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.
Step 5
Import to your CRM or email tool
With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.
Most tools will let you import CSVs including:
Start exporting Animation and Post-production leads today
First 50 credits free, no credit card required