How to get leads for Baked Goods Manufacturing businesses

The easy way to generate leads for Baked Goods Manufacturing businesses for B2B sales using LinkedIn Sales Navigator

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Step 1

Decide if Baked Goods Manufacturing is the right industry to target

The Baked Goods Manufacturing industry

The Baked Goods Manufacturing industry encompasses businesses specializing in the production of a wide array of baked goods, both sweet and savory, that are staples in many diets worldwide. These companies, ranging from large industrial bakeries to smaller artisanal shops, employ a combination of traditional baking techniques and modern manufacturing processes to deliver fresh, frozen, and shelf-stable baked goods to consumers.

What businesses are included

Baked goods manufacturers produce a diverse range of products, including bread, cakes, pastries, cookies, crackers, tortillas, pies, and pizza crusts. Notably, this industry includes retail bakeries that produce and sell their products directly to consumers, as long as the baking is done on-site using flour as the primary ingredient, not pre-prepared dough. It also includes manufacturers of dry pasta, tortillas, and prepared flour mixes.

When targeting the Baked Goods Manufacturing industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.

Sub-industries included in Baked Goods Manufacturing:

Which businesses are not included

It's important to distinguish baked goods manufacturing from companies that primarily focus on the retail sale of baked goods. While some manufacturers, like retail bakeries, engage in both production and retail, the emphasis here is on the manufacturing process. Additionally, businesses primarily focused on food service, such as restaurants or cafes that bake their bread or pastries, are not categorized in this industry.

Industry size on LinkedIn

Est. market size

40k

businesses

Est. market size

40k

businesses

Est. market size

40k

businesses

Est. LinkedIn users

500k

users

Est. LinkedIn users

500k

users

Est. LinkedIn users

500k

users

Est. LinkedIn adoption

2

/ 5

Est. LinkedIn adoption

2

/ 5

Est. LinkedIn adoption

2

/ 5

Step 2

Pick job titles to target

Focus your LinkedIn search on these key decision-maker roles within the Baked Goods Manufacturing industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.

Influential roles in Baked Goods Manufacturing

Bakery Manager

Bakery Manager

Bakery Manager

Head Pastry Chef

Head Pastry Chef

Head Pastry Chef

Director of Operations

Director of Operations

Director of Operations

Quality Control Manager

Quality Control Manager

Quality Control Manager

Sales & Marketing Manager

Sales & Marketing Manager

Sales & Marketing Manager

Setting your lead filters

Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Baked Goods Manufacturing' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

How many leads can I export?

You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.

Do I have to use LinkedIn Sales Navigator?

Yes, to effectively target specific industries like Baked Goods Manufacturing, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.

What does Sales Nav cost?

Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.

Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.

Step 4

Export your leads

  1. Install the Exportli Chrome Extension

To start exporting your leads, first install the Exportli Chrome extension.

Exportli works seamlessly with Sales Navigator and does two main things:

  • It allows you to export lead lists into a CSV

  • It uses 20+ email enrichment providers to find and verify business email addresses for your leads.

When you sign up, you’ll receive 50 free credits to get you started.

  1. Run your lead export

With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

Step 5

Import to your CRM or email tool

With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.

Most tools will let you import CSVs including:

Salesforce
Apollo
Hubspot
Zoho CRM
Pipedrive

Start exporting Baked Goods Manufacturing leads today

First 50 credits free, no credit card required