How to get leads for Digital Accessibility Services businesses

The easy way to generate leads for Digital Accessibility Services businesses for B2B sales using LinkedIn Sales Navigator

Find another industry

Step 1

Decide if Digital Accessibility Services is the right industry to target

The Digital Accessibility Services industry

The Digital Accessibility Services industry focuses on making digital content and technologies accessible to individuals with disabilities. This includes ensuring websites, software, mobile apps, and other digital platforms can be used by everyone, regardless of their abilities. It's key to understand the specific nature of this industry. While companies developing general IT systems might incorporate some accessibility features, they wouldn't be part of this industry unless their core focus is on digital accessibility. For example, a software company specializing in screen readers for visually impaired users would be included, but a company creating project management software with some accessibility options wouldn't.

What businesses are included

Businesses included in this industry offer services like accessibility audits, usability testing with people with disabilities, remediation of accessibility issues, development of accessible documents and multimedia, and training on digital accessibility standards and guidelines. This includes companies that specialize in assistive technology consulting and implementation.

When targeting the Digital Accessibility Services industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.

Sub-industries included in Digital Accessibility Services:

Which businesses are not included

Businesses not included are those that provide general IT services, web design, or software development without a specific focus on accessibility. This includes web design firms that don't offer accessibility audits, software developers creating general-purpose apps without considering accessibility guidelines, and IT training companies that don't specialize in accessibility training.

Industry size on LinkedIn

Est. market size

15k

businesses

Est. market size

15k

businesses

Est. market size

15k

businesses

Est. LinkedIn users

250k

users

Est. LinkedIn users

250k

users

Est. LinkedIn users

250k

users

Est. LinkedIn adoption

3

/ 5

Est. LinkedIn adoption

3

/ 5

Est. LinkedIn adoption

3

/ 5

Step 2

Pick job titles to target

Focus your LinkedIn search on these key decision-maker roles within the Digital Accessibility Services industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.

Influential roles in Digital Accessibility Services

Digital Accessibility Officer

Digital Accessibility Officer

Digital Accessibility Officer

Accessibility Consultant

Accessibility Consultant

Accessibility Consultant

UX Designer (Accessibility Focus)

UX Designer (Accessibility Focus)

UX Designer (Accessibility Focus)

Web Content Manager

Web Content Manager

Web Content Manager

Head of Digital Inclusion

Head of Digital Inclusion

Head of Digital Inclusion

Setting your lead filters

Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Digital Accessibility Services' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

How many leads can I export?

You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.

Do I have to use LinkedIn Sales Navigator?

Yes, to effectively target specific industries like Digital Accessibility Services, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.

What does Sales Nav cost?

Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.

Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.

Step 4

Export your leads

  1. Install the Exportli Chrome Extension

To start exporting your leads, first install the Exportli Chrome extension.

Exportli works seamlessly with Sales Navigator and does two main things:

  • It allows you to export lead lists into a CSV

  • It uses 20+ email enrichment providers to find and verify business email addresses for your leads.

When you sign up, you’ll receive 50 free credits to get you started.

  1. Run your lead export

With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

Step 5

Import to your CRM or email tool

With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.

Most tools will let you import CSVs including:

Salesforce
Apollo
Hubspot
Zoho CRM
Pipedrive

Start exporting Digital Accessibility Services leads today

First 50 credits free, no credit card required