Step 1
Decide if Hotels and Motels is the right industry to target
The Hotels and Motels industry
The Hotels and Motels industry comprises establishments providing short-term lodging in facilities specifically designed as hotels, motels, or resorts. These establishments are characterized by their larger scale compared to bed and breakfasts or hostels, offering standardized services and amenities. The emphasis is on providing temporary accommodation with varying levels of service, from budget-friendly options to luxury experiences.
What businesses are included
This category includes a variety of establishments, from budget-friendly motels catering to road trippers to luxurious resorts offering a wide array of amenities. It encompasses hotels with varying service levels, conference hotels catering to business travelers, and resort hotels offering specialized experiences like spas or golf courses.
When targeting the Hotels and Motels industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.
Sub-industries included in Hotels and Motels:
Which businesses are not included
This industry excludes smaller, more personalized lodging options such as bed and breakfasts, hostels, or homestays. Additionally, establishments primarily focused on long-term accommodation like apartment complexes, retirement homes, or dormitories do not fall under this category.
Industry size on LinkedIn
Step 2
Pick job titles to target
Focus your LinkedIn search on these key decision-maker roles within the Hotels and Motels industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.
Influential roles in Hotels and Motels
Step 3
Run your Sales Navigator search
Setting your lead filters
Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Hotels and Motels' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.
How many leads can I export?
You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.
Do I have to use LinkedIn Sales Navigator?
Yes, to effectively target specific industries like Hotels and Motels, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.
What does Sales Nav cost?
Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.
Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.
Step 4
Export your leads
Install the Exportli Chrome Extension
To start exporting your leads, first install the Exportli Chrome extension.
Exportli works seamlessly with Sales Navigator and does two main things:
It allows you to export lead lists into a CSV
It uses 20+ email enrichment providers to find and verify business email addresses for your leads.
When you sign up, you’ll receive 50 free credits to get you started.
Run your lead export
With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.
Step 5
Import to your CRM or email tool
With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.
Most tools will let you import CSVs including:
Start exporting Hotels and Motels leads today
First 50 credits free, no credit card required