How to get leads for Industry Associations businesses

The easy way to generate leads for Industry Associations businesses for B2B sales using LinkedIn Sales Navigator

Find another industry

Step 1

Decide if Industry Associations is the right industry to target

The Industry Associations industry

The Industry Associations industry consists of organizations that represent and promote the interests of companies within a specific industry. These associations act as a collective voice for their members, engaging in activities like market research, lobbying efforts, and setting industry standards. They play a crucial role in fostering growth and collaboration within their respective sectors.

What businesses are included

Think of groups like the National Retail Federation, the American Petroleum Institute, or the Semiconductor Industry Association. These organizations provide valuable services to their member companies, such as market analysis, regulatory guidance, and networking opportunities.

When targeting the Industry Associations industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.

Sub-industries included in Industry Associations:

Which businesses are not included

It's important to note that Industry Associations are distinct from professional organizations that represent individual professionals, like the American Bar Association or the Institute of Electrical and Electronics Engineers. Industry Associations focus on the collective interests of businesses within a particular sector.

Industry size on LinkedIn

Est. market size

90k

businesses

Est. market size

90k

businesses

Est. market size

90k

businesses

Est. LinkedIn users

700k

users

Est. LinkedIn users

700k

users

Est. LinkedIn users

700k

users

Est. LinkedIn adoption

3

/ 5

Est. LinkedIn adoption

3

/ 5

Est. LinkedIn adoption

3

/ 5

Step 2

Pick job titles to target

Focus your LinkedIn search on these key decision-maker roles within the Industry Associations industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.

Influential roles in Industry Associations

Executive Director

Executive Director

Executive Director

Director of Marketing and Communications

Director of Marketing and Communications

Director of Marketing and Communications

Director of Membership

Director of Membership

Director of Membership

Government Affairs Director

Government Affairs Director

Government Affairs Director

Research Analyst

Research Analyst

Research Analyst

Setting your lead filters

Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Industry Associations' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

How many leads can I export?

You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.

Do I have to use LinkedIn Sales Navigator?

Yes, to effectively target specific industries like Industry Associations, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.

What does Sales Nav cost?

Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.

Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.

Step 4

Export your leads

  1. Install the Exportli Chrome Extension

To start exporting your leads, first install the Exportli Chrome extension.

Exportli works seamlessly with Sales Navigator and does two main things:

  • It allows you to export lead lists into a CSV

  • It uses 20+ email enrichment providers to find and verify business email addresses for your leads.

When you sign up, you’ll receive 50 free credits to get you started.

  1. Run your lead export

With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

Step 5

Import to your CRM or email tool

With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.

Most tools will let you import CSVs including:

Salesforce
Apollo
Hubspot
Zoho CRM
Pipedrive

Start exporting Industry Associations leads today

First 50 credits free, no credit card required