How to get leads for Investment Banking businesses

The easy way to generate leads for Investment Banking businesses for B2B sales using LinkedIn Sales Navigator

Find another industry

Step 1

Decide if Investment Banking is the right industry to target

The Investment Banking industry

The Investment Banking industry comprises entities involved in underwriting, originating, and/or maintaining markets for securities issues. It also includes entities acting as principals in buying or selling securities on a spread basis, such as securities dealers or stock option dealers.

What businesses are included

This industry plays a crucial role in helping corporations and governments raise capital by issuing and selling securities to investors. Investment banks underwrite new debt and equity securities for corporations, advise on mergers and acquisitions, and trade securities. For example, an investment bank might assist a company in going public through an IPO, help two companies merge, or facilitate a large bond issuance for a government.

When targeting the Investment Banking industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.

Sub-industries included in Investment Banking:

Which businesses are not included

It's essential to distinguish investment banking from other financial services, such as investment advice, investment management, or securities and commodity exchanges. Investment banks actively participate in the securities issuance and trading process, while other entities might focus on providing advice, managing portfolios, or facilitating trading platforms.

Industry size on LinkedIn

Est. market size

10k

businesses

Est. market size

10k

businesses

Est. market size

10k

businesses

Est. LinkedIn users

1M

users

Est. LinkedIn users

1M

users

Est. LinkedIn users

1M

users

Est. LinkedIn adoption

4

/ 5

Est. LinkedIn adoption

4

/ 5

Est. LinkedIn adoption

4

/ 5

Step 2

Pick job titles to target

Focus your LinkedIn search on these key decision-maker roles within the Investment Banking industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.

Influential roles in Investment Banking

Investment Banker

Investment Banker

Investment Banker

Managing Director

Managing Director

Managing Director

Vice President

Vice President

Vice President

Associate

Associate

Associate

Analyst

Analyst

Analyst

Setting your lead filters

Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Investment Banking' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

How many leads can I export?

You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.

Do I have to use LinkedIn Sales Navigator?

Yes, to effectively target specific industries like Investment Banking, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.

What does Sales Nav cost?

Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.

Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.

Step 4

Export your leads

  1. Install the Exportli Chrome Extension

To start exporting your leads, first install the Exportli Chrome extension.

Exportli works seamlessly with Sales Navigator and does two main things:

  • It allows you to export lead lists into a CSV

  • It uses 20+ email enrichment providers to find and verify business email addresses for your leads.

When you sign up, you’ll receive 50 free credits to get you started.

  1. Run your lead export

With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

Step 5

Import to your CRM or email tool

With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.

Most tools will let you import CSVs including:

Salesforce
Apollo
Hubspot
Zoho CRM
Pipedrive

Start exporting Investment Banking leads today

First 50 credits free, no credit card required