Step 1
Decide if Movies, Videos and Sound is the right industry to target
The Movies, Videos and Sound industry
The Movies, Videos, and Sound industry encompasses businesses involved in the creation, production, and distribution of visual and audio entertainment. This includes companies involved in filmmaking, video production, music recording, and the publishing of sheet music. It's a diverse industry encompassing major studios, independent production companies, record labels, and music publishers.
What businesses are included
The industry includes various players, from large Hollywood studios producing blockbuster movies to smaller, independent production companies focusing on documentaries or niche genres. It also encompasses record labels responsible for discovering, signing, and promoting musical artists, as well as companies involved in producing music videos and other sound recordings. Additionally, it includes businesses involved in animation and post-production services, providing special effects, editing, and sound mixing for films and videos. Finally, this industry also includes sheet music publishers who are responsible for licensing and distributing musical compositions.
When targeting the Movies, Videos and Sound industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.
Sub-industries included in Movies, Videos and Sound:
Which businesses are not included
It's crucial to distinguish businesses that create the content from those that distribute it. While the Movies, Videos, and Sound industry includes companies that produce films, music, and other media, businesses primarily focused on distributing these products, such as movie theaters, streaming services, or record stores, are not part of this industry. Additionally, businesses that manufacture equipment used in film production, music recording, or sound reproduction are considered separate industries.
Industry size on LinkedIn
Step 2
Pick job titles to target
Focus your LinkedIn search on these key decision-maker roles within the Movies, Videos and Sound industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.
Influential roles in Movies, Videos and Sound
Step 3
Run your Sales Navigator search
Setting your lead filters
Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Movies, Videos and Sound' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.
How many leads can I export?
You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.
Do I have to use LinkedIn Sales Navigator?
Yes, to effectively target specific industries like Movies, Videos and Sound, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.
What does Sales Nav cost?
Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.
Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.
Step 4
Export your leads
Install the Exportli Chrome Extension
To start exporting your leads, first install the Exportli Chrome extension.
Exportli works seamlessly with Sales Navigator and does two main things:
It allows you to export lead lists into a CSV
It uses 20+ email enrichment providers to find and verify business email addresses for your leads.
When you sign up, you’ll receive 50 free credits to get you started.
Run your lead export
With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.
Step 5
Import to your CRM or email tool
With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.
Most tools will let you import CSVs including:
Start exporting Movies, Videos and Sound leads today
First 50 credits free, no credit card required