Step 1
Decide if Professional Services is the right industry to target
The Professional Services industry
The Professional Services industry encompasses a wide range of businesses that provide specialized knowledge and skills to other businesses and individuals. This sector includes fields such as legal advice, accounting, architecture, engineering, consulting, research, advertising, and veterinary services. These businesses are characterized by their expertise in a particular area and their ability to provide tailored solutions to their clients' needs. Think of lawyers, accountants, consultants, and architects, all playing crucial roles in supporting various aspects of business and personal life.
What businesses are included
The Professional Services industry includes a diverse range of businesses, from small accounting firms to large multinational consulting companies. What unites them is their focus on providing professional, scientific, and technical services. For instance, a freelance graphic designer, a market research firm, and a management consulting company would all fall under this category.
When targeting the Professional Services industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.
Sub-industries included in Professional Services:
Which businesses are not included
While the Professional Services industry is broad, it's important to note what it doesn't include. Businesses involved in the direct production or sale of goods, such as manufacturing or retail, are not part of this sector. Similarly, businesses primarily engaged in financial activities like banking or insurance are also classified separately.
Industry size on LinkedIn
Step 2
Pick job titles to target
Focus your LinkedIn search on these key decision-maker roles within the Professional Services industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.
Influential roles in Professional Services
Step 3
Run your Sales Navigator search
Setting your lead filters
Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Professional Services' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.
How many leads can I export?
You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.
Do I have to use LinkedIn Sales Navigator?
Yes, to effectively target specific industries like Professional Services, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.
What does Sales Nav cost?
Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.
Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.
Step 4
Export your leads
Install the Exportli Chrome Extension
To start exporting your leads, first install the Exportli Chrome extension.
Exportli works seamlessly with Sales Navigator and does two main things:
It allows you to export lead lists into a CSV
It uses 20+ email enrichment providers to find and verify business email addresses for your leads.
When you sign up, you’ll receive 50 free credits to get you started.
Run your lead export
With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.
Step 5
Import to your CRM or email tool
With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.
Most tools will let you import CSVs including:
Start exporting Professional Services leads today
First 50 credits free, no credit card required