Step 1
Decide if Real Estate Agents and Brokers is the right industry to target
The Real Estate Agents and Brokers industry
The Real Estate Agents and Brokers industry is all about facilitating real estate transactions. These professionals act as intermediaries between buyers and sellers, helping to negotiate and close deals for a commission. This industry encompasses a wide range of activities, from listing properties for sale or rent to representing clients in negotiations to managing paperwork and ensuring legal compliance throughout the process.
What businesses are included
This industry includes traditional real estate agents working independently or for large brokerages, as well as specialized agents focusing on specific property types like commercial real estate or luxury homes. It also encompasses real estate brokers who oversee agents and manage transactions.
When targeting the Real Estate Agents and Brokers industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.
Sub-industries included in Real Estate Agents and Brokers:
Which businesses are not included
This industry excludes businesses directly involved in owning, developing, or managing properties. Although they work closely with these entities, real estate agents and brokers primarily focus on facilitating transactions rather than holding ownership or managing properties themselves.
Industry size on LinkedIn
Step 2
Pick job titles to target
Focus your LinkedIn search on these key decision-maker roles within the Real Estate Agents and Brokers industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.
Influential roles in Real Estate Agents and Brokers
Step 3
Run your Sales Navigator search
Setting your lead filters
Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Real Estate Agents and Brokers' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.
How many leads can I export?
You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.
Do I have to use LinkedIn Sales Navigator?
Yes, to effectively target specific industries like Real Estate Agents and Brokers, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.
What does Sales Nav cost?
Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.
Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.
Step 4
Export your leads
Install the Exportli Chrome Extension
To start exporting your leads, first install the Exportli Chrome extension.
Exportli works seamlessly with Sales Navigator and does two main things:
It allows you to export lead lists into a CSV
It uses 20+ email enrichment providers to find and verify business email addresses for your leads.
When you sign up, you’ll receive 50 free credits to get you started.
Run your lead export
With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.
Step 5
Import to your CRM or email tool
With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.
Most tools will let you import CSVs including:
Start exporting Real Estate Agents and Brokers leads today
First 50 credits free, no credit card required