Step 1
Decide if Real Estate and Equipment Rental Services is the right industry to target
The Real Estate and Equipment Rental Services industry
The Real Estate and Equipment Rental Services industry is diverse, encompassing businesses that provide temporary use of assets, both tangible and intangible. It includes companies that rent out equipment, like construction machinery or party supplies, and those that lease real estate, from apartments to office spaces. Additionally, it covers businesses offering real estate related services, such as brokerage firms, property managers, and real estate appraisers. Essentially, if a business facilitates the use of an asset without transferring ownership, it likely falls under this industry.
What businesses are included
This industry covers a broad spectrum: renting construction equipment, leasing apartments, providing office space, offering vacation rentals, and even appraising properties. Surprisingly, it also includes intangible asset rentals, like intellectual property licensing.
When targeting the Real Estate and Equipment Rental Services industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.
Sub-industries included in Real Estate and Equipment Rental Services:
Which businesses are not included
While it covers various rental and real estate services, this industry excludes businesses primarily focused on selling, manufacturing, or repairing the assets they deal with. For instance, a car dealership selling vehicles wouldn't be included, but a company leasing cars would be.
Industry size on LinkedIn
Step 2
Pick job titles to target
Focus your LinkedIn search on these key decision-maker roles within the Real Estate and Equipment Rental Services industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.
Influential roles in Real Estate and Equipment Rental Services
Step 3
Run your Sales Navigator search
Setting your lead filters
Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Real Estate and Equipment Rental Services' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.
How many leads can I export?
You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.
Do I have to use LinkedIn Sales Navigator?
Yes, to effectively target specific industries like Real Estate and Equipment Rental Services, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.
What does Sales Nav cost?
Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.
Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.
Step 4
Export your leads
Install the Exportli Chrome Extension
To start exporting your leads, first install the Exportli Chrome extension.
Exportli works seamlessly with Sales Navigator and does two main things:
It allows you to export lead lists into a CSV
It uses 20+ email enrichment providers to find and verify business email addresses for your leads.
When you sign up, you’ll receive 50 free credits to get you started.
Run your lead export
With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.
Step 5
Import to your CRM or email tool
With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.
Most tools will let you import CSVs including:
Start exporting Real Estate and Equipment Rental Services leads today
First 50 credits free, no credit card required