How to get leads for Security and Investigations businesses

The easy way to generate leads for Security and Investigations businesses for B2B sales using LinkedIn Sales Navigator

Find another industry

Step 1

Decide if Security and Investigations is the right industry to target

The Security and Investigations industry

The Security and Investigations industry is all about safeguarding people, assets, and information. These companies provide a wide range of services designed to protect their clients from various threats. From physical security measures like guard services and armored transport to information security like cybersecurity and investigations, they play a crucial role in mitigating risks and ensuring safety.

What businesses are included

This sector encompasses a broad range of security services addressing various aspects of safety and risk management. For example, security guard services provide physical protection for businesses and events. Private investigators conduct investigations into fraud, theft, and other criminal activity. Cybersecurity firms protect against digital threats, while armored car services ensure secure transportation of valuables.

When targeting the Security and Investigations industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.

Sub-industries included in Security and Investigations:

Which businesses are not included

While encompassing a variety of security measures, this industry excludes services requiring specialized legal or technical expertise. For instance, law enforcement agencies and government intelligence services, though involved in security, are separate entities. Similarly, companies specializing in the manufacturing and installation of security systems, like alarm systems or surveillance cameras, operate in the manufacturing sector. Security and Investigations companies focus on providing services that directly mitigate risks, protect assets, and investigate security breaches.

Industry size on LinkedIn

Est. market size

300k

businesses

Est. market size

300k

businesses

Est. market size

300k

businesses

Est. LinkedIn users

1.5M

users

Est. LinkedIn users

1.5M

users

Est. LinkedIn users

1.5M

users

Est. LinkedIn adoption

3

/ 5

Est. LinkedIn adoption

3

/ 5

Est. LinkedIn adoption

3

/ 5

Step 2

Pick job titles to target

Focus your LinkedIn search on these key decision-maker roles within the Security and Investigations industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.

Influential roles in Security and Investigations

Security Director

Security Director

Security Director

Chief Security Officer (CSO)

Chief Security Officer (CSO)

Chief Security Officer (CSO)

Head of Security

Head of Security

Head of Security

Security Manager

Security Manager

Security Manager

Investigator

Investigator

Investigator

Setting your lead filters

Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Security and Investigations' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

How many leads can I export?

You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.

Do I have to use LinkedIn Sales Navigator?

Yes, to effectively target specific industries like Security and Investigations, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.

What does Sales Nav cost?

Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.

Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.

Step 4

Export your leads

  1. Install the Exportli Chrome Extension

To start exporting your leads, first install the Exportli Chrome extension.

Exportli works seamlessly with Sales Navigator and does two main things:

  • It allows you to export lead lists into a CSV

  • It uses 20+ email enrichment providers to find and verify business email addresses for your leads.

When you sign up, you’ll receive 50 free credits to get you started.

  1. Run your lead export

With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

Step 5

Import to your CRM or email tool

With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.

Most tools will let you import CSVs including:

Salesforce
Apollo
Hubspot
Zoho CRM
Pipedrive

Start exporting Security and Investigations leads today

First 50 credits free, no credit card required