How to get leads for Wholesale Furniture and Home Furnishings businesses

The easy way to generate leads for Wholesale Furniture and Home Furnishings businesses for B2B sales using LinkedIn Sales Navigator

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Step 1

Decide if Wholesale Furniture and Home Furnishings is the right industry to target

The Wholesale Furniture and Home Furnishings industry

The Wholesale Furniture and Home Furnishings industry involves businesses that distribute furniture and home decor items to retailers, interior designers, and other businesses in the furniture industry. They play a crucial role in connecting furniture manufacturers with the businesses that ultimately sell these items to end consumers.

What businesses are included

A typical example is a company that buys sofas, dining tables, beds, and other furniture items from manufacturers and sells them to furniture stores or online retailers. Interestingly, while it includes home furnishings like lamps, rugs, and decorative accessories, it specifically excludes hospital beds, medical furniture, and drafting tables, highlighting the specific focus of this category.

When targeting the Wholesale Furniture and Home Furnishings industry on LinkedIn, your search will automatically cover all related sub-industries. To maximize the relevance of your leads, you may want to exclude certain sub-industries that don’t align with your ideal customer profile.

Sub-industries included in Wholesale Furniture and Home Furnishings:

Which businesses are not included

It's important to distinguish between wholesale and retail in this industry. A furniture store selling directly to customers is not considered a wholesaler. Similarly, businesses that primarily offer interior design services, even if they sell furniture as part of their services, are not part of the wholesale furniture and home furnishings industry.

Industry size on LinkedIn

Est. market size

31K

businesses

Est. market size

31K

businesses

Est. market size

31K

businesses

Est. LinkedIn users

155K

users

Est. LinkedIn users

155K

users

Est. LinkedIn users

155K

users

Est. LinkedIn adoption

3

/ 5

Est. LinkedIn adoption

3

/ 5

Est. LinkedIn adoption

3

/ 5

Step 2

Pick job titles to target

Focus your LinkedIn search on these key decision-maker roles within the Wholesale Furniture and Home Furnishings industry to find high-value leads. These roles are typically involved in B2B purchasing decisions and are most likely to respond to your outreach.

Setting your lead filters

Open LinkedIn Sales Navigator and select the ‘Leads’ tab. Use the filters on the left side to narrow down your search. Enter 'Wholesale Furniture and Home Furnishings' in the ‘Industry’ filter, and add the job titles you want to target in the ‘Current job title’ field.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

How many leads can I export?

You can export up to 2,500 leads per day from Sales Navigator. If your search results is higher than this limit, consider narrowing your filters or breaking your search results into multiple saved lead lists that can be exported over several days.

Do I have to use LinkedIn Sales Navigator?

Yes, to effectively target specific industries like Wholesale Furniture and Home Furnishings, you'll need LinkedIn Sales Navigator. It provides the advanced filtering options you need to find the right leads and it has much higher export limits than the regular version of LinkedIn.

What does Sales Nav cost?

Sales Navigator offers a 30-day free trial, after which it costs around $90 per month.

Considering the quantity and quality of the targeted B2B leads you can export from Sales Nav, we think this is a bargain - certainly cheaper than almost any other way of generating leads.

Step 4

Export your leads

  1. Install the Exportli Chrome Extension

To start exporting your leads, first install the Exportli Chrome extension.

Exportli works seamlessly with Sales Navigator and does two main things:

  • It allows you to export lead lists into a CSV

  • It uses 20+ email enrichment providers to find and verify business email addresses for your leads.

When you sign up, you’ll receive 50 free credits to get you started.

  1. Run your lead export

With Exportli installed, you’re ready to run your export. The extension guides you through the process of exporting your selected leads into a CSV file.

Screenshot showing LinkedIn lead filters
Screenshot showing LinkedIn lead filters

Step 5

Import to your CRM or email tool

With your leads exported to a CSV file, you can now import them into your CRM or email outreach tools.

Most tools will let you import CSVs including:

Salesforce
Apollo
Hubspot
Zoho CRM
Pipedrive

Start exporting Wholesale Furniture and Home Furnishings leads today

First 50 credits free, no credit card required